Product Design & UI/UX Design Services
Don't just make your product look good. Make it easier to use.
Good product design sits between what your users need, what your business needs, and what your engineering team can actually build. We design SaaS products, web applications, mobile apps, dashboards, and MVPs around real user journeys — from UX research and information architecture through UI design, prototyping, testing, and developer handoff.
Product design is more than making screens in Figma
What does product design actually involve?
Product design brings together UX research, information architecture, interaction design, user interface design, prototyping, usability testing, accessibility, and design systems to shape how a digital product actually works. The objective isn't to create the prettiest interface. It is to make important tasks easier to understand and complete, while giving engineering a clear and reusable system to build from.
Good design makes information easier to understand.
The same listing, the same information — hierarchy alone decides whether the price and the action actually get noticed.
$250 / NightWhat we actually design
The same product-design thinking applied to the digital experience your business is actually building.
SaaS & web applications
Design dashboards, workflows, onboarding, settings, reporting, and complex product experiences that remain understandable as the product grows.
Mobile applications
User journeys and mobile interfaces designed around real device constraints, touch interactions, navigation patterns, and task completion.
B2B products
Complex business software simplified into clear workflows for teams that need to complete important tasks quickly and accurately.
MVP & new products
Turn an idea into a validated product experience before engineering invests heavily in screens and functionality that may need to be changed later.
UX audits & redesigns
Identify usability problems, inconsistent interaction patterns, accessibility issues, and conversion friction in an existing product.
Design systems
Create reusable components, interaction patterns, typography, spacing, and visual rules that keep the product consistent across teams.
The right visual language changes how a product feels.
Design isn't one aesthetic. We choose visual systems based on the product, audience and experience we want to create.
Less,
but better.
Minimalism
Clarity through restraint
Signs your product needs more than another UI refresh
Your product works, but users still struggle to use it
Customers need explanations for things that should be obvious. Important actions are buried, screens feel inconsistent, or users simply don't know what to do next.
Your interface has grown feature by feature
Different developers added different screens over time, and now buttons, spacing, forms, navigation, and interaction patterns don't feel like they belong to the same product.
You are designing from assumptions instead of user evidence
The team has strong opinions about what users want, but very little research, testing, analytics, or structured feedback to prove those assumptions.
You need an MVP without designing the wrong thing first
You have a product idea and developers ready to build it, but you need to work out the user journey, information architecture, screens, and priorities before development starts.
When product design helps, and when it is unnecessary
We don't recommend a full design engagement when a smaller intervention will solve the problem.
You probably need it
- You're building a new digital product and haven't defined the complete user journey
- Your existing product has usability or navigation problems
- Different parts of the interface feel inconsistent
- Developers are making UX decisions while building because there is no clear design system
- You want to validate an important flow before spending heavily on development
You may not need it yet
- Your product is extremely simple and the current interface already works well
- You only need a few isolated marketing graphics rather than product experience design
- You have no defined product requirements or business objective yet
- You're expecting visual design alone to solve a product strategy problem
- You want every possible screen designed before deciding what the MVP actually needs
From product problem to an experience your team can actually build
Understand the product
We start with the business objective, users, existing product, competitors, analytics, and technical constraints. Good product design starts by understanding the problem before opening Figma.
Map the experience
We turn requirements into user journeys, information architecture, task flows, and screen priorities. This is where unclear requirements become a product structure the team can actually build.
Design & prototype
We design the interface and interactions, then connect the important screens into realistic prototypes. Instead of reviewing isolated screens, you can experience the product before development starts.
Test & refine
We test important flows, review usability, accessibility, responsiveness, and edge cases, then refine the design before handing it to engineering.
Build the system
Once the core experience is proven, reusable components and design rules are documented so future screens don't slowly drift away from the original product experience.
Great UX removes friction before users notice it.
Thoughtful micro-interactions can turn a frustrating verification step into a fast and reassuring flow.
Verify identity
A clear flow keeps the user focused on completing one simple action.
Enter verification code
We sent a 6-digit code to+91 •••••• 2847
What product design looks like before development
A product isn't just a collection of screens. The experience connects research, journeys, interface decisions, components, and validation into one system.
Product design vs. simply designing screens
A polished UI can still produce a frustrating product. Product design looks at the experience before treating visual styling as the finished answer.
Product-led design
- Starting pointUser needs, business goals, evidence, and product requirements
- User experienceFlows and interactions designed as one complete product experience
- ValidationPrototypes and usability checks before expensive development changes
- HandoffDeveloper-ready components, states, specifications, and design system
Screen-first design
- Starting pointScreens designed from a brief or a list of features
- User experienceIndividual screens that may work independently but lack a complete journey
- ValidationProblems often discovered after development has already started
- HandoffStatic mockups with developers left to interpret the details
Pick the product design scope that matches where you are
Every option is built around the product experience rather than an arbitrary number of screens.
Starter
₹35,000 – ₹70,000
Best for one focused product area
A focused UX/UI engagement for improving one workflow, feature area, landing experience, or small MVP.
- UX review and problem identification
- User flow and information architecture for the selected area
- High-fidelity responsive UI design
- Clickable prototype for the core journey
- Developer-ready handoff
Product
₹80,000 – ₹1,50,000
Best for an MVP or substantial redesign
A complete product design engagement covering research, UX architecture, core screens, prototyping, and a reusable design foundation.
- UX research and competitive review
- Multiple user journeys and workflows
- High-fidelity web or mobile product UI
- Interactive prototype and usability refinement
- Reusable component library
- Complete developer handoff
Scale
₹1,75,000 – ₹3,50,000+
Best for complex SaaS and established products
A broader product design system for teams that need consistent UX across multiple modules, roles, platforms, or product areas.
- End-to-end product UX strategy
- Complex multi-role user journeys
- Web and mobile product experiences
- Comprehensive design system
- Usability and accessibility refinement
- Ongoing product design support
What gets designed
What you receive
Frequently asked questions about product design
What does a product designer actually do?
A product designer works across the experience of a digital product, not just its visual appearance. That can include understanding users, mapping journeys, structuring information, designing interfaces and interactions, creating prototypes, testing important flows, and building reusable design systems. The goal is to make the product useful, understandable, and easier to use while also supporting the business objective.
What is the difference between UI design and UX design?
UX design focuses primarily on how the product works and how users move through it: journeys, information architecture, interactions, usability, and task completion. UI design focuses more on the visual interface: typography, layout, colour, components, hierarchy, and visual consistency. Good product design brings both together instead of treating them as separate deliverables.
Do you need UX research for an MVP?
Not every MVP needs months of research. The right amount depends on the risk and complexity of the product. For a simple product, lightweight competitor research, user assumptions, journey mapping, and prototype testing may be enough. For a complex or high-risk product, deeper user research can prevent expensive decisions from being locked into the first version.
Can you redesign an existing SaaS product?
Yes. We can start with an existing product, identify usability and consistency problems, map the most important workflows, and redesign the experience without assuming that everything needs to be rebuilt. Where possible, we prioritise the areas that have the greatest impact on users and the business.
Will the designs be ready for developers?
Yes. The final handoff is designed around implementation, not just presentation. Depending on the engagement, this can include component states, responsive behaviour, spacing and typography rules, interaction notes, reusable components, prototypes, and design-system documentation.
How long does product design take?
A focused UX/UI project can take a few weeks, while a complete SaaS or mobile product design can take several weeks or more depending on the number of workflows, roles, platforms, and validation cycles. We normally establish the scope around user journeys and product areas rather than promising an arbitrary number of screens.
Do you design websites as well as software products?
Yes. Product design can cover SaaS applications, dashboards, web applications, mobile apps, customer portals, internal tools, and product-led websites. The design process changes according to the user's task and the product's complexity rather than treating every project as a collection of web pages.
How much does product design cost?
It depends on scope and complexity. A focused UX/UI engagement on one product area typically starts around ₹35,000. A complete SaaS or mobile product design project usually falls between ₹80,000 and ₹1,50,000. Complex, multi-module product design systems for established products start around ₹1,75,000. The three scopes above outline what's included at each level.
Do you design UI/UX specifically for SaaS products?
Yes. SaaS product design work can include dashboards, onboarding, settings, reporting, workflows, navigation, responsive interfaces, role-based experiences for different user types, and a reusable design system so new screens stay consistent as the product grows.
Can you design an MVP before development starts?
Yes. Designing the MVP before development begins clarifies the important user journeys, prioritises what actually needs to be built first, surfaces usability risks early, and lets you validate the experience before committing significant engineering time to it.
Have a product idea, an existing SaaS application, or a UI that has grown messy over time? Show us what you're working with and we'll tell you where the experience needs attention first.
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